A man of many faces.

Who am I going to be next? Meet Matthias Klee from the free city of Nuremberg. A 17th Century maker of mechanical curiosities… and my historical doppelganger. At least according to a remarkable time traveller called The Face Tracer. It’s a GPT I’ve built that is at once an experimental plaything and a metaphorical mirror … Continue reading A man of many faces.

“Show Your Workings”: An old idea that might help solve new problems AI is creating in the classroom.

When I was a kid, I was pretty good at maths. I could do quite complex calculations in my head, visualising the numbers. But at school, my teacher Mr. Cutcliffe (who went by the nickname Sigi for reasons I never quite understood) would get annoyed with me, even though I provided the correct answers. Sigi … Continue reading “Show Your Workings”: An old idea that might help solve new problems AI is creating in the classroom.

Building Quantum Teapot: What I Learned From Watching People Get Lost in my AI Storyworld

When I released Quantum Teapot a few weeks ago, I invited friends, family, and a few adventurous strangers to test it. I wanted to see how people would navigate a multi-character AI storyworld, what patterns would emerge, and where my design choices would hold or break down. Over the past few weeks, I’ve collected some of their … Continue reading Building Quantum Teapot: What I Learned From Watching People Get Lost in my AI Storyworld

Welcome to the strange town of ‘Quantum Teapot’, population… negotiable.

I’ve been conducting a new narrative exploration, and I’d like to share it with you. Over the last couple of years, I have built literally hundreds of AI characters, both as part of my work at Meta and for my own creative explorations in storytelling. I’ve also been involved in efforts to combine AI characters … Continue reading Welcome to the strange town of ‘Quantum Teapot’, population… negotiable.

I Know What They Want (And That’s the Problem)

Is 'helpful' ever actually useful when it comes to storytelling? “I know what they want, and I know how to give it to them.” I have been much mocked in my family over many years after recounting a strange dream I had one night early in my filmmaking career. This line, foolishly shared with my … Continue reading I Know What They Want (And That’s the Problem)

The Loop of One: AI and the Joy of Private Creativity

What if making something is just as valid when the only audience is you? We don’t usually think of creativity that way. For centuries, making has been tethered to sharing—paintings for galleries, scripts for producers, songs for listeners. But much of human creativity has always been private: a doodle in a margin, a tune hummed … Continue reading The Loop of One: AI and the Joy of Private Creativity

PROMPT: An experiment in storytelling with AI.

I was scrolling LinkedIn when I had an idea… After the release of Veo3 my social feeds, notably LinkedIn, were clogged not just with some amazing GenAI video clips, but also with the prompts used to generate them. There was a strange mix of formal technical instruction and evocative language, almost poetry, in these prompts. … Continue reading PROMPT: An experiment in storytelling with AI.

Welcome to The Context Maker

I've launched a Substack. I'll repost blogs here, but you can also subscribe and receive each post in an email weekly by using this link: https://substack.com/@japhetasher Fun challenge: Count how many times I use the word "context" in this post. It's my favourite word for a reason. From creating MTV's groundbreaking 'Liquid Television' to pioneering … Continue reading Welcome to The Context Maker